Kensington Market Street Food
Terminal 1 at Toronto Pearson International Airport | Toronto, ON
Client
SSP America
Role
Art Direction, Design, Production
Completed at mackaywong
Project Scope
Environmental graphics and overall signage program as part of the design and implementation of 3 new food and beverage units in Terminal 1 at Toronto Pearson International Airport
Completion Date
February 2020
The Story
Looking to expand their presence at Toronto Pearson International Airport, SSP America engaged the design team to help introduce yet another set of authentic restaurants to the airport, giving Toronto Pearson International Airport the opportunity to showcase another acclaimed Toronto community and its eclectic culinary story.
Through engaging design, clear brand communication, a strong narrative and an innovative market-style approach focusing on diversity in food & beverage retail offerings, Kensington Market Street Food provides guests the uniquely unforgettable experience synonymous with the neighbourhood from which it takes its name. It provides a Terminal 1 passenger experience that resonates the energy, character and sense of community that defines Toronto’s world-renowned Kensington Market neighbourhood.
The design intent was to leverage the creative, uniquely improvised and distinctly iconoclastic energy and characteristic elements of Toronto’s Kensington Market to inform the architectural language and approach to organizing a memorable food & beverage experience.
